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Lexus Plus- The Retail Journey Through a Woman's Eyes

Lexus Plus- The Retail Journey Through a Woman's Eyes

Katie Mares, Lexus PlusCenter for Performance ImprovementAugust 20, 2018Lexus Plus, Katie Mares, Katie Mares training, EQ, Selling to Women

You Got Me At "Hello"

You Got Me At "Hello"

Selling to women, Katie MaresCenter for Performance ImprovementAugust 18, 2018selling to women, women in automotive, Katie Mares, Katie Mares Training, Cusomter's favorite pick up line, Be daring, Auto Dealership Training, Train for EQ

Lexus Plus: Failure to Launch?

Lexus Plus: Failure to Launch?

Lexus Plus, Katie MaresCenter for Performance ImprovementAugust 13, 2018Lexus Plus, Transparency, Selling to Women, The Decision Maker, Katie Mares

Customer Retention is the Key to Success in the Automotive Industry, like any other Business

Customer Retention is the Key to Success in the Automotive Industry, like any other Business

Selling to women, Katie Mares, Customer RetentionCenter for Performance ImprovementAugust 13, 2018CDK Global, Customer Retention, Women are the original social media, Katie Mares

Katie Mares: Women Are Customers for Life!

Katie Mares, Selling to womenCenter for Performance ImprovementJuly 31, 2018Katie Mares, Automotive Brand Experience, Selling to Women, The Decision Maker, Katie Mares training, Gender in the Auto Industry

The Chief Purchasing Officer Drives your Loyalty and Referrals

The Chief Purchasing Officer Drives your Loyalty and Referrals

Katie Mares, Selling to womenCenter for Performance ImprovementJuly 18, 2018Women in Automotive, Katie Mares, Katie Mares training, Selling to Women, The Decision Maker

Transaction into Interaction: A Compass for the Service Drive

Transaction into Interaction: A Compass for the Service Drive

Katie Mares, Selling to womenCenter for Performance ImprovementJune 12, 2018Katie Mares, Selling to women on the service drive, Selling to women, Customer Experience, Customer Service, Service Retention, Service Greeting

The Decision Maker: Train for EQ!

The Decision Maker: Train for EQ!

Katie Mares, EQCenter for Performance ImprovementMay 29, 2018selling to women, Katie Mares, EQ, customer service, soft skills automotive, customer experience

Katie Mares: Is Your Dealership Female-Friendly?

Katie Mares: Is Your Dealership Female-Friendly?

Katie Mares, Female Friendly DealerCenter for Performance ImprovementMay 22, 2018selling to women, Katie Mares training, Train for EQ

The Decision Maker: Build Real Relationships with Female Consumers

The Decision Maker: Build Real Relationships with Female Consumers

Katie Mares, Selling to womenCenter for Performance ImprovementMay 16, 2018selling cars to women, Katie Mares, selling to women, understanding women consumers, JD Power, sales tips, Auto dealership sales training

Tailor the Sales Experience to the Decision Maker - Katie Mares

Women in Automotive, Katie MaresCenter for Performance ImprovementMay 12, 2018women in automotive, women in the auto industry, selling to women, Katie Mares, Consumer Brand Experience, CX, Customer Experience, Delivery Gap

Consider Life Stages to Understand the Female Consumer

Consider Life Stages to Understand the Female Consumer

Katie Mares, Selling to womenCenter for Performance ImprovementMay 8, 2018selling to women, Katie Mares, Consumer personas, Customer Experience, CX, JD Power SSI