The good old days are gone: how the auto industry has changed Today's millennial generation was raised in the digital age, all new cars were computer-controlled by the time they got their driver’s…
They say age is nothing but a number, but in society, that’s far from true. Ageism is rampant everywhere, especially in the workplace. Your dealership may be promoting this form of prejudice without…
To hold a full-time leadership position and run a successful business, you have to be a mastermind, like David Foy. Known appropriately throughout the industry as the Fixed Ops Mastermind, David works…
Every dealer has a brand. But not every dealer has a modern brand strategy. A strategy that assists the dealer in setting themselves apart from the competition. Having to do with everything from the…
“Choice”, An act of choosing between two or more possibilities. A range of possibilities from which one or more may be chosen. (Oxford Living Dictionaries) "Choice" is often described as the ultimate…
There are two ways to look at the word “declined.” One of them being negative and the other as an opportunity to not only refine the multi-point inspection and interactive walk-around yet also…
Texting is an integral part of our day. It’s arguably one of the most used applications on the phone, which is why it is crucial that we get it right. That is understanding not just the “purpose” of…
Respect Your Customer and Share Control of the Sales Process “Control”, the power to influence or direct people’s behavior or the course of events (Oxford Dictionary) Today’s customers don’t want to…
Mistakes are part of human nature, so there will always be an occasional car that doesn’t get fixed right. But when improper repairs happen on a regular basis, that’s a problem. The good news is, even…
Do First Impressions Matter? Whether you are answering the phone at the dealership, greeting a customer on the showroom floor, or booking a vehicle in for a service, the customer will form an opinion…
Is tablet use hurting your fixed ops department? These days, electronic tablets are all over the place. Wherever you go, people are walking around with their heads down staring into digital displays…
The automotive retail industry was once a man’s world, but not anymore. Now, some of the most successful individuals in the trade are women. Need proof? Then check out these stories from 16 of the…
Do you want your managers sitting in their comfy offices, only venturing out every now and then to ensure that the minions are working hard, and more importantly, haven’t forgotten their place in the…
To become an excellent salesperson, you need to act like one. When you kick back with a bucket of popcorn watching Indiana Jones, you become transfixed. Automatically, you believe Harrison Ford is a…
The end of the month frenzy is not limited to whether or not your dealer will hit the sales objective - as the infamous online OEM training courses are due. Knowing that if your dealer does not…
These days, when people need a ride, they pull out their smartphone and request a Lyft. And, as if that wasn’t easy enough, they expect the driver to be there in mere minutes. There’s no waiting…
Looking to close more deals? Here are 8 proven tips Great salespeople are made, not born, they become great by taking advantage of every nugget of wisdom they can find. This is the attitude you need…
Cutting back on dealership conveniences is penny-wise and dollar-foolish. Sure, it can be tempting to cut back on conveniences when sales are down. You may think customers won’t notice if you take…
The retail market place is changing, and sales managers need to change with it. Customers have become savvier and are wising up to many of the classic “old school” negotiating techniques commonly used…
Many customers enjoy getting a new car, but none look forward to dealing with the finance and insurance (F&I) department. Most buyers feel like they’re about to get into a boxing ring when they step…
It is no secret why successful sales consultants are at the top of their game leading the pack at their retailer. They know how to both find and navigate new sales opportunities making the most out of…
Trust is a fundamental cornerstone of any relationship. Whether it is with your family, friends, boss, employees, or customers, a successful relationship needs to be built on a strong foundation…
Exercise builds the body and reading builds the mind. In the same way that you go to the gym to have a healthier body, you need to read to have a healthier brain. Some of the benefits of reading are…
Nearly half of all customers value certification, the problem is, they don’t know if their technician is certified. Dealerships not promoting employee credentials are to blame. A recent study found…