Leadership and OEM
Brand Experience with Katie Mares
We're in the people perception business. What we think is an excellent experience for our customers and team members may not be the experience they perceive. Katie Mares partners with each client to create, implement and operationalize a Brand Experience that is unique to the business and its decision makers.
Who it's for
- OEMs
- Dealer principals
- Executive managers
Format
Two-day customizable workshops, plus virtual support
Why it matters
A targeted Brand Experience aims for delighted customers, higher CSI scores and referrals, fewer complaints and better retention. It also builds team engagement. After all, your happiest customer is only as happy as your happiest team member.
Create and Operationalize workshops
Katie's two-day workshops are customizable and build on one another, for a systemized approach to your Brand Experience Program.
- Create the program
- Brand Experience Promise
- Brand Experience Standards
- Road map for sustainable success
- Brand Experience through your team's eyes
- Brand Experience hiring standards
- Leadership: how to create followers
Result and Evaluate workshops
- Measuring your Brand Experience
- Cadence of accountability
- Create a culture of continuous improvement
- Strategies to keep growing and improving
How we do it
Create
A discovery of your company to understand your customer demographic and the service you offer today. We identify your top customer-facing KPIs, then build a Brand Experience Program with your team.
Operationalize
Sustainability is the only way to long-term success. We put tools and training in place to create rigor and cadence around the customer experience, through team and leadership development.
Result
What gets measured gets managed. Your customer-facing KPIs measure the success of your Brand Experience Program.
Evaluate
Keep exceeding expectations through a culture of continuous improvement, with virtual support as much or as little as you need.
Metric-driven sustainment
The training doesn't end when the class does. CPI keeps working with your team after training, with regular follow-up, so the skills stick.
Full 100% guarantee
CPI stands behind every facilitated program with a full 100% guarantee. Ask us for the details.
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Brand Experience with Katie Mares
Bring this program to your team.
Tell us about your store and your people, and Ted Ings, our Executive Director, will get back to you.
Quick question first?Ask Genius(opens Fixed Ops Genius in a new tab)